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Sunday, August 23, 2020
Link Between Cell Phones and Brain Cancer
3 Steps to Acing Your Upcoming Group Interview Youââ¬â¢ve been approached in for a board meet. Perhaps youââ¬â¢re threatened. Perhaps frightened. Possibly youââ¬â¢re not even sure you comprehend what that really involves. Whatever your degree of fear, here are three simple strides to traversing your board meet tranquilly and in one piece. Stage 1: BEFOREYou reserve the privilege to ask who will be on your board. Do this. At that point inquire about each board part as well as could be expected. Youââ¬â¢ll have the option to make sense of a considerable amount and get ready better for what each may be generally quick to ask you. What does this specific gathering of individuals educate you regarding what the organization is attempting to assess?You can likewise ask to what extent (generally) the meeting should last. This will give you a nice sentiment for what amount to and fro conversation will be conceivable, how much space youââ¬â¢ll be given to pose inquiries, to what extent your answers can be, etc.Step 2: DURING Treat every individual on the board like an individual not simply one more anonymous face. This isn't an indifferent divider asking you inquiries. Every questioner on your board is another chance to make a human association and persuade that a lot more individuals in the organization what an extraordinary fit you would be.Be sure to observe everybodyââ¬â¢s name as they are presented. Record every one if that causes you recall. When responding to questions, talk straightforwardly to the person who asked, yet then attempt to widen your answer out to cause the remainder of the board to feel remembered for the discussion.Step 3: AFTERYouââ¬â¢ve took in their names and put forth an attempt to interface with each board part presently thank every single one of them earnestly withâ solid eye to eye connection and a quality handshake. From that point forward, itââ¬â¢s the typical post-meet follow-up methodology. Be that as it may, recall that you have to keep in touch with one card to say thanks for each board part. It appears to be a torment, however itââ¬â¢s these little contacts that will help set you apart.The board talk with: 6 hints for previously, during, and after
Friday, August 21, 2020
Pom Omo Unilever
HANOI UNIVERSITYFACULTY OF MANAGEMENT AND TOURISMPRINCIPLE OF MARKETING REPORTOMO â⬠UNILEVER VIETNAMTutor: Ph? m Th? Phu? ngStudents: Khuong Du KimTr? n Th? H? ng NgaD? Qu? nh TrangHoang Thanh LoanTutorial: Tut 5 â⬠Second MajorHanoi, May 2012| PRINCIPLE OF MARKETING REPORT Subject: Principles of Marketing Tutorial: 5 â⬠Second Major Tutor: Ph? m Th? Phu? ng Group individuals: 1. Khuong Du Kim-ID 0907010110 2. Tr? n Th? H? ng Nga-ID 0907010161 3. Hoang Thanh Loan â⬠ID 0807010102 4. D? Qu? nh Trang-ID 0907010232 Date of accommodation: May fourth, 2012 TABLE OF CONTENTS Executive summary4 I.Introduction5 II. Circumstance analysis5 1. Organization analysis5 1. 1 Mission statement5 1. 2 Company objective6 2. Ecological analysis7 2. 1 Economic factor7 2. 2 Demographic factor7 2. 3 Cultural factor7 2. 4 Technological factor8 2. 5 Political factor8 2. 6 Natural factor8 3. Serious analysis8 4. Client analysis12 4. 1 Geographic segmentation12 4. 2 Demographic segmentation12 4. 3 Behavioral segmentation12 4. 4 Psychographic segmentation12 5. Brand analysis13 5. 1 Brandââ¬â¢s current execution 13 5. 2 The present showcasing system utilizing structure 4 Ps13 6. SWOT analysis16 6. 1 Strengths16 . 2 Weaknesses18 6. 3 Opportunities19 6. 4 Threats19 III. Conclusion20 REFERENCES21 Executive rundown as of late, the amazing development of economy alongside the inclusion of Vietnam into WTO has brought numerous open doors for the buy, deal and trade of merchandise and enterprises. Accordingly, the companyââ¬â¢s achievement for the most part relies upon how it does the business to use these favorable circumstances adequately. OMO is an exceptionally mindful washing powder result of Unilever Vietnam Joint Venture Company (once in the past Lever Vietnam) â⬠a joint endeavor having some expertise in Home and Personal Care brands.Since the beginning of Unileverââ¬â¢s activity in Vietnam in 1995, Unilever Vietnam has effectively developed to turn into a main qu ick moving shopper merchandise organization in the neighborhood showcase This report presents the business and rivalry examination of the OMO item and shows the solid and powerless highlights of the Unilever Vietnam to discover the reasonable path adapting to the present circumstance by proposing a few proposals. In the principle investigation, first, this report shows the diagram about the organization activities. Next, it portrays the large scale condition pattern that influences the market and the companyââ¬â¢s competitors.Then, the client sections and brand are dissected, trailed by the SWOT examination. At long last, a few suggestions are given for the organization. OMO has gotten one of the cleanser driving brands in Vietnam advertise, yet the opposition will never stop there. Along these lines, this exploration is basic to keep up the situation of the OMO showcase just as to assist Government with planning better approaches that expect to make a superior domain where neigh borhood business can assume a more prominent job in the advancement of the general public and economy of Vietnam. I. INTRODUCTIONVietnamââ¬â¢s association in WTO has gotten numerous great outcomes in each part of life, particularly in the economy. As of late, Vietnamese organizations have turned out to be increasingly inspired by and utilized the enormous open doors which WTO brought them. In addition, there is a developing worry about the buy, deal and trade of merchandise and ventures. The most effective method to encourage Vietnamese customers in doing the shopping, gracefully them with better decisions, better merchandise and better costs is consistently the profound distraction of Vietnamese companies.OMO is an exceptionally mindful washing powder result of Unilever Vietnam Joint Venture Company (once Lever Vietnam) â⬠a joint endeavor represent considerable authority in Home and Personal Care brands. As per the as of late gave report by the Central Institute for Economic Management (CIEM), by 2007, UVN positions the 27th biggest business in Vietnam and the biggest in the Fast Moving Consumer Goods (FMCG) segment. Unilever Vietnam is a drawn out speculator, who has been profoundly established in the economy, having solid forward and in reverse linkages and, all around, serving local purchasers. This drives us to lead examine about this product.The economy of Vietnam is progressively developing that empowers individuals appreciate higher expectation for everyday comforts. Higher day to day environments request more excellent items. As the world changes so the business must change to meet new customer needs. It is unavoidable that washing power is extremely an essential shopper item in nearly family units. OMO has been in part met client desires for their quality items. Presently this item has shaped its image value available in both local and global market. This examination endeavors to make a more profound comprehension about the OMO item as far as the current arket, the advertising condition, the association, the clients, and the contenders â⬠all of which impact the improvement of the OMO showcasing plan. Moreover, it is led to discover the genuine circumstance of client and the circumstance of the organization. Through this examination, the points of interest, weaknesses and the opposition of the OMO item was unmistakably featured II. Circumstance ANALYSIS 1. Organization ANALYSIS 1. 1. Statement of purpose Attracting and building dependable connection with clients through successful correspondence is the thing that the OMO item has been doing.It brings the abundance of information and global aptitude to the administration of nearby purchasers. Its crucial to add persistently essentialness to the personal satisfaction of shoppers. OMO meets each day requirements for cleanliness and individual consideration with brands that assist individuals with feeling better, look great and get increasingly out of life. Its drawn out progress requires an absolute promise to extraordinary principles of execution and profitability, to cooperating viably, and to a readiness to grasp new thoughts and learn continuously.This is its street to supportable, gainful development, making long haul an incentive for our investors, our kin, and our colleagues. 1. 2. Organization destinations a. Money related In request to accomplish the great outcome for the future turn of events and the crucial expanding benefit, seeking after a business development system, after quite a long time after year, OMO forcefully seeks after the drawn out gainfulness and development objective with the objective of increasing positive monetary execution, explicitly: * Earn a yearly pace of return of in any event 30% throughout the following a year. Produce net benefits (before intrigue and expense) of 250 billion VND in 2013. b. Promoting goals In the since quite a while ago run for the following a year, our organization targets turning into a piec e of the overall industry administration in the field of cleanser powder. In particular, the goal is to increase a piece of the pie of 68% of the household showcase. So as to arrive at this objective, we need to: * Achieve all out deals income of 900 billion VND in 2011, which speaks to a 28% expansion. Along these lines, accomplish a unit deal volume of 800 million items. Increment item attention to OMO brand among target crowd to 98% over the arranging time frame. * Inform target crowd about highlights and advantages of our item and its upper hand, prompting a 10 percent expansion in deals in a single year. * Enter the higher-salary fragment of the 30 to multi year old market with internet providers and requesting capacity. * Enlarge our conveyance organize by 200% by the following a year. * Aim at a normal cost of 28,000 VND per kilo over the long haul. * Increase devotion among current client Increase consumer loyalty and connections 2. Ecological ANALYSIS 2. 1. Financial factor As the national expectation for everyday comforts improves, the interest and requirement for regular items are higher. Be that as it may, when the swelling has been expanding in Vietnam in late year, costs of numerous merchandise likewise builds wildly and Vietnamese customers need to pay more for day by day utilizing items, including washing powder. Some ongoing measurements show that OMOââ¬â¢s cost has expanded by around 10,000 VND per kilogram since 2002 (Group 9 NH03, 2009).This can makes a large portion of buyer progressively hesitant when buying washing powders with more significant expense. They are probably going to discover less expensive substitutes to fulfill their interest. In the event that OMO keeps such a significant expense level, the quantity of purchaser may diminish fundamentally regardless of how much the organization publicizes for their items. This will be a major impediment for OMO sooner rather than later. 2. 2. Segment factor The Vietnamese populace is e xpanding rapidly, as the absolute populace presently arrives at 90 million and this figure is accepted to ascend by 1 million every year (Vietnam Demographics Profile 2012).Washing powder is an essential decent utilized the nation over, henceforth Unilever has numerous chances to build their deal volume and create OMO item. Another uplifting news for OMO is that Vietnamââ¬â¢s populace thickness is ever more elevated in large urban areas, particularly Hanoi and Ho Chi Minh City (Vietnam Demographics Profile 2012). Also, the way that individuals are leaving the wide open for the downtown area to secure better-paid positions decreases the separation of conveyance among purchasers and dealers and spares transportation cost for the organization. . 3. Social/Cultural factor Culture is an imperative piece of each general public and the significant reason for peopleââ¬â¢s needs and practices. Perceiving the significant job of culture in advancing items, Unilever has concentrated on Vi etnamese culture in numerous notices. For instance, OMO blossom aroma is related with the picture of Vietnamese tenacious housewives, OMO TET with pictures of a cheerful family on Tet occasion with such amazing mottos as ââ¬Å"T? t lam di? u roughage ng? I gi v? t b? nâ⬠, ââ¬Å"T? t lam di? u phuc, sung tuc c? amâ⬠â⬠¦ OMO likewise takes an interest in social government assistance programs subsidizing for poor understudies or adding to the social offices with important mottos like ââ¬Å"V? n tim vang cho tri? u t? m long vangâ⬠, ââ¬Å"OMO, ao tr? ng? I sang tuong laiâ⬠, which are all exceptionally predictable wi
Saturday, July 11, 2020
Analytical Essay Writing Service - How to Write an Analytical Essay
Analytical Essay Writing Service - How to Write an Analytical EssayIf you're looking for an analytical essay writing service for your next paper, this article is for you. Writing an analytical essay is one of the hardest tasks to do. It requires putting all of your mind's energy into an important task, and without the proper techniques, it's very likely that you won't be able to complete it.However, even if it isn't easy, writing an analytical essay is a definite step towards achieving academic success. If you're wondering what kind of essays can be done on any topic, you might be surprised to learn that one of the best, yet least popular, essay topics is 'analysis'. Analytical essays are written with special attention paid to the theme, the author, and the topic. A good analytical essay requires an analytical mind and unique approaches to everything, which is why an analytical essay writing service is vital for anyone to keep up with.With only a few words of advice, you can easily w rite your own analytical essay. Although analytical essays can be tricky, the fact remains that they are some of the best essay topics around. If you're curious about writing analytical essays, you'll also want to know that analytical essays are actually not that difficult to write. In fact, the only thing you need to keep in mind is that analytical essays are only written once, and that you only have to do one analysis per paper.There are a few things that you'll need to remember in order to give your analytical essay the proper structure. The first thing that you will need to do is to determine the main idea or theme of your paper, as this will help you write an analytically written essay.The second thing that you need to do is to analyze the significance of the important or significant information. If you do this, you'll be able to know what facts to focus onwhat questions to ask and so on. Finally, it is important to emphasize your creative ideas, as these will make you more int eresting than the others. Your conclusion should be interesting and valuable as well, but it is very important to be careful not to include too much personal information in your analysis.One other thing that you should remember when writing an analytical essay is to choose a topic that is meaningful and relevant to your writing style. Analytical essays will require a good analytical essay writing service if you're going to be successful.
Wednesday, May 20, 2020
Trust Based Misbehavior Detection in Wireless Sensor Networks
III. Problem Statement This paper focuses on modeling and calculating trust between nodes in WSNs, based on sensed continuous data to address security issues and deal with malicious and misbehavior nodes and for assisting the decision-making process. A new trust model and a reputation system for WSNs can be proposed. The trust model establishes the continuous version of the reputation system applied to binary events and presents a new trust and reputation system for sensor Networks. This approach for mixing of second hand information from neighboring nodes with directly observed information to calculate trust between nodes in WSNs. Trust metrics can be used to evaluate the trust value of each node in the clusters. Behaviors are monitored by monitoring node (MN). Monitoring node selected at the next higher level of CH, this can also be changed dynamically along with CH. The main focus of this paper is to develop a fuzzy theory based trust and reputation model for WSNs environment. IV. System Model A. Architecture The architecture of our proposed system, consists of four major blocks namely, i. Cluster Formation and CH selection ii. Information Gathering iii. Trust Evaluation and Propagation iv. Misbehavior Detection The detailed description about the architecture is as follows. Fig. 2. Overall Architecture of the Proposed System Fig.2. shows the overall architecture of the proposed work. In wireless sensor networks, the sensor nodes are densely deployed in theShow MoreRelatedDetecting and Responding to Malicious Misbehavior in MANETs Essay1971 Words à |à 8 Pages INTRODUCTION Owing to the developed technology and cheap prices, wireless networks have increased more preferences over wired networks in the previous few decades.Mobile Ad hoc Network (MANET) is agroup of mobile nodes armed with both a wirelesstransmitter and a receiver that connect with each othervia bidirectional wireless links either directly or indirectly.One of themajor benefits of wireless networks is it allows data to be communicated between different parties and still maintaintheir movementRead MoreEnergy Aware Fault Of Wireless Sensor Networks3453 Words à |à 14 Pages Energy Aware Fault Tolerance in Wireless Sensor Networks Nisha Narayanan CECS Department California State University, Long Beach Long Beach, CA, United States nishas6@gmail.com Disha Gupta CECS Department California State University, Long Beach Long Beach, CA, United States gdisha777@gmail.com Abstract Technological developments have to such an outbreak in Wireless Sensor Networks (WSNs), they are used in a wide variety of todayââ¬â¢s industrial and consumer applications and holds limitlessRead MoreChapter 1.Introduction.10194 Words à |à 41 Pageschapter provides some background information relating to the core of the thesis. 1.1. WIRELESS NETWORKING INTRODUCTION Wireless networking is an emerging technology that allows users to access information and services electronically, regardless of their geographic position. The use of wireless communication between mobile users has become increasingly popular due to recent performance advancements in computer and wireless technologies. This has led to lower prices and higher data rates, which are theRead MoreTrust And Encryption Based Smart Path Routing Protocol For Manets7092 Words à |à 29 Pages Trust and Encryption based Smart Path Routing protocol for MANETs Authors Name/s per 1st Affiliation (Author) Dept. name of organization (Line 1 of Affiliation - optional) Name of organization - acronyms acceptable (line 2) City, Country (line 3) name@xyz.com ââ¬â optional (line 4) Authors Name/s per 2nd Affiliation (Author) Dept. name of organization (Line 1 of Affiliation - optional) Name of organization - acronyms acceptable (line 2) City, Country (line 3) name@xyz.com ââ¬â optional (line 4) Read MoreInformation Technology And Its Impact On The Security9831 Words à |à 40 Pagestechnological and network environments. MANET is one such variant for technological revolution which is in a strong pace to gain popularity as they provide wireless connectivity irrespective of their geographic position. Apart from this there are numerous other privileges provided by this adhoc networking that has acted as a boon in the field of networking. Security is a crucial parameter that needs to be enforced in mobile adhoc networking so as to ensure proper functioning of the network. Security inRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words à |à 1573 PagesIndividual 290 â⬠¢ Groupthink and Groupshift 292 â⬠¢ Group Decision-Making Techniques 295 Summary and Implications for Managers 296 S A L Self-Assessment Library Do I Have a Negative Attitude Toward Working in Groups? 272 Self-Assessment Library Do I Trust Others? 280 glOBalization! Forming International Teams in a Virtual World 291 Myth or Science? ââ¬Å"Asians Have Less Ingroup Bias Than Americansâ⬠292 An Ethical Choice Should You Use Group Peer Pressure? 294 Point/Counterpoint Affinity Groups Fuel Business
Wednesday, May 6, 2020
Prenatal Development And Birth Pregnancy - 2794 Words
Chapter 4 Prenatal Development and Birth Prenatal development begins with conception â⬠¢ Females ovulate approximately every 28 days â⬠¢ Ovum is expelled from the ovaries through the fallopian tube, and down into the uterus. â⬠¢ If not fertilized by sperm, the egg will be disintegrated and be passed out of the body via menstruation. â⬠¢ If the sperm reaches the egg, all other sperm will be repelled. â⬠¢ This connection between sperm and egg is known as a Zygote. Infertility â⬠¢ ââ¬Å"As many as 1 in 4 couples experience difficulty conceiving.â⬠â⬠¢ Possible causes of infertility include: STI, varicocele, and abnormal ovulation. Assisted Reproductive Technology â⬠¢ Women can use medications that allow the ovaries to let down several eggs during menstruation. â⬠¢ Next step is Artificial Insemination. This is where a manââ¬â¢s sperm will be inserted into the womanââ¬â¢s uterus. â⬠¢ In Vitro Fertilization is when a large amount of eggs will be taken out of the woman and is united with sperm in a petrie dish, then the fertilized eggs are placed back into the womanââ¬â¢s uterus. â⬠¢ Surrogacy: In instances where the woman is not able to carry the child herself, the couple can have their In Vitro Fertilized egg place into a surrogate mother until the time of birth. Pressures of Infertility â⬠¢ ââ¬Å"Cost of IVF is highest in the United States, where each attempt is about $12,400.â⬠â⬠¢ IVF success rate at highest is 42% â⬠¢ Stressful on relationships â⬠¢ Psychologically taxing Prenatal Stages â⬠¢ 46 chromosomes make up the zygote â⬠¢Show MoreRelatedThe Effects Of Air Pollution On Reproductive Health1376 Words à |à 6 Pagesembryo development or fetal development is known as Teratogens. 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It will also discuss the things that could be harmful to the development of that new life during its prenatal development term such as environmentalRead MorePrenatal Contraception And Prenatal Care Essay1133 Words à |à 5 Pagesreduced by increasing access to early and adequate prenatal care (Chapman Durham, 2010). The prenatal period provides an opportunity to make positive changes in all aspects of a women s health status and health maintenance behaviors. Early and adequate prenatal care provides the opportunity to identify significant risks to the pregnant women, and develop interventions to reduce or eliminate potential complications (Chapman Durham, 2010). Prenatal care encompasses the health care services providedRead MorePrenatal Development And Development Of A Fetus1591 Words à |à 7 PagesPrenatal development, also known as antenatal development, is the process of the development of a human fetus during pregnancy, from fertilization of the egg until the birth of the child. 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Some environmental teratogens that affect the development of the fetus areRead MoreThe Importance Of Prenatal Care843 Words à |à 4 PagesThe Importance of Prenatal Care Pregnancy can either be the most wonderful time in a womanââ¬â¢s life or the scariest and quite often it is both at the same time. One of the first things that most women do when they become pregnant or even before they become pregnant is focus on their prenatal care. This time in the womb is very important in a babyââ¬â¢s development and taking care of the body is something that is extremely beneficial to the wellbeing of a newborn. Prenatal care is probably one of the mostRead MoreMaternal Stress And The Birth Of A Healthy New Born Baby849 Words à |à 4 Pageswritten about beliefs that the emotional state of the pregnant mother may affect her unborn child. Today, both animal and human studies support the notion that maternal stress and anxiety during pregnancy can have both immediate and long-term effects on her offspring (The Effects of Maternal Stress, n.d.). Prenatal maternal stress originates due to unforeseen circumstances that cannot be controlled or resolved within a rapid timeframe, therefore, causing the individual to become subjected to strenousRead MorePrenatal Care For Young Women Essay1082 Words à |à 5 PagesPrenatal Care for Young Women Most young mothers are worried about a number of new changes that will impact them socially, physically and emotionally. Prenatal care can be neglected due to an unexpected pregnancy, not being educated on what to do, or not having resources to get care. Prenatal care is very important to a childââ¬â¢s early development. Prenatal care can mean several things like cutting back on caffeine and stopping smoking. It can also mean soon after conception beginning to care for yourselfRead MoreDelayed Childbearing Outcomes And Prevention1141 Words à |à 5 Pagesthe infant itself. Needless to say, one, two, three or even four infants in a womb simultaneously depicts a high risk in the outcome of a birth, but the infants and the mother are more prone to circumstantial risks when the mother bearing the child is over the age of 35. Woman aged 35 or older are at 20% to 40% more prone to having an increased risk of low birth weight and preterm delivery. Countless women decide to wait for nume rous reasons, such as, late marriages, pursuing a higher education, and/Read MorePrenatal Screening And Prenatal Development1385 Words à |à 6 Pagesconception, prenatal development. Prenatal development can easily be categorized as a fascinating period of great anatomical and physiological progress. Yet, as time progresses and the wonders of medical technology advance at a limitless pace, such a time has recently been viewed as a period of constant and profound examinations for unborn infants. The term, prenatal examinations, can be divided into the three categories of prenatal screenings, genetic screenings, and diagnostic screenings. Prenatal screenings
Economic Factors Social Factors Business â⬠Myassignmenthelp.Com
Question: Discuss About The Economic Factors And Social Factors On The Business? Answer: Introducation Uber is an innovative organization which has disrupted the transportation business all across the globe. Currently, the company has established a substantial market share in several developing and developed economies. The current report will analyze the strategic management of the organization and various strategies employed by it to achieve its current market position. The current report analyzes the internal and the external factors which an organization should examine while implementing new strategies (ABC News. 2016). The company has made substantial growth by integrating innovation and creativity in its basic business functioning. The report undertakes PESTEL, SWOT and ration analysis to evaluate the internal and the external factors which may impact the innovation and the creativity of the organization (Crunchbase. 2017). Products and Services of Business Uber is a technology company which deals with the public transportation. It has headquarters in San Francisco, USA and has operations all across the globe. In the recent years, it has intruded various developing or emerging markets in Asia and Europe. With its innovative technology, it has been successful to create a substantial market share in these countries. The business model of the company is based on shared economy concept (Glowik, 2009.). Accordingly, car or taxi owners can give their cars on rental to the drivers or drive the taxis themselves. The mobile application connects the drivers with the potential customers and eases the process of customer finding. The customer can find a ride in a hassle-free manner and discounted rates. Similarly, drivers can also find the more travellers at a fixed rate. Recently, the company has also opened up several subsidiaries such as UBEREATS, OTTO and other companies (Kenny, 2009). The company has not targeted any consumer segment and use g eneralized marketing tactics for all the customers. It offers discounts and personalized services to increase the market share (Kunkle, 2016). It has been successful in making the transportation services easy and convenient. With the success of the company, several competitors like taxi for sure and ola have emerged in the recent years. Evaluation of Strategy The company has employed several innovative strategies to increase its market share in the global arena. The founders of the company came up with an innovative idea which made the taxi ride booking easy and then utilized a number of strategies to publicize the mobile application. It is similar to an online business portal wherein the customers and the writers both have to install a dashboard (Mulley and Ison, 2016). The customers can easily find ride with the mobile application and the same applies to the drivers as well. In the current section, the business analysis of the company will be conducted with the help of various tools and methods. Figure: Business Model of Uber (Source: Oakley, 2016) SWOT analysis The SWOT analysis is one of the most popular tools which can be used for the strategic analysis of the company. It identifies the internal strengths, weaknesses and the external opportunities and threats. This tool can be utilized for identifying the strengths of the company and employing them for exploiting the external opportunities. It is the fundamental step on the strategic management of the organization. In the current section, SWOT analysis of Uber is conducted. Strengths: In the recent years, the company has carved itself a brand image and attracts a large number of customers. The customers perceive that Uber is a reliable organization and trust it with the safety of the passengers. Currently, the company is holding majority of its market share in several markets including the USA. It is one of the fastest growing companies in the international arena and has attracted the eye of several venture capitalists. As such, the company has sound financial backing. Its services are reliable and steady (Pahl and Richter, 2009). Its mobile application provides reliable services and justified fare. The customers can avoid all the hassle and a taxi car can come to receive them at their doorstep. It is also very simple to use. Weaknesses: In the recent years, the company has faced several penalties and legal actions due to a number of reasons. In India, the taxi services are avoided as the people are concerned about their safety and the bran is not considered as a safe one (Price, 2015). In other countries also, it has faced legal actions as the government has found that the company does not conduct thorough background check up of the drives which increases safety incidents. Moreover, although the company is making huge profits from the services of the drivers, it does not hire them as employee but as independent contractors. As a result, it does not give employment rights to these drivers. It has been a controversial issue with a several governments (Scheele, 2014). Opportunities The company has immense opportunities in developing and developed markets. Currently, the company is operational in a few select countries and metropolitan cities. However, it can also expand its operations in smaller cities. It can also provide additional services such as transportation of grocery items or food products to expand its customer base (Shontell, 2016). In addition to it, it can also offer discount or share basis ride like public transportation to attract price sensitive customers. Whenever, a new business idea becomes successful, several competitors pop up suddenly to exploit new opportunity. Similarly, several competitors have also emerged who have adopted the same business model. The barriers to entry to the online transportation business are low as the investment cost is comparatively low. Therefore, the company will face the constant threat of new business entry (Wingard, 2015). The changes in government regulations can also create hurdles in the business model of the organization. PESTLE analysis PESTLE analysis is a macro-environmental analysis framework which examines the impact of external factors on the business operations of the organization. PESTLE is an acronym used for political, economic, social, technological, legal and environmental analysis. Political Factors Initially, the government of various countries disapproved the business operations of the organization as it disrupted the taxi business (Uber., 2017). Moreover, the company also does not provide employment protection to all its employees. In addition to it, the political stability of the government, its policies towards business and innovation may also impact on the organizations business. Economic Factors The economy of a country is directly associated with the growth and prosperity of a business organization (Scheele, 2014). When the customers will have a high disposable income, they will spend freely on the transportation. The perception of the consumers impacts on the sales and the preference to the customers. The consumers of Australia believe to avail the best quality irrespective of the price of the product. Therefore, the company should try to provide the best services to the customers. Today, most of the consumers are concerned about the environmental degradation. They avoid product or services which may have a negative impact on the environment. Uber should recruit only ecofriendly cars in its services which make minimal pollution (Scheele, 2014). In different countries, there are different regulations related to transportation companies. The company has to abide by these laws to operate successfully at different locations. It also needs to conduct different activities related to corporate social responsibilities. The technology plays a successful role in the business development. Currently, the company is operational in only large and metropolitan cities. In these cities, the company has access to bet communication and infrastructure which is important for the organization. Internet connection is prerequisite to the operations of the company(Mulley and Ison, 2016). Ratio Analysis The ration analysis is a financial analysis method which examines the financial position and the financial growth of the company. It can be used to depict the financial position of the company in the market. In the last five years, the company has increased its profitability ratio by 55%. According to the analysis of the debt to equity capital, the company has reduced its overall capital by 40% in the last five years. It has been successful to achieve this number by issuing more capital in the market (Mulley and Ison, 2016). The profit of the company has not increased from the last two years, as the company is focused in reinventing the capital earned for the growth of the business. Summary of the Key Points Uber is a pioneer organization which is using the shared economy concept to offer transportation services to the customers at a cheaper cost. The car owners can use their cars to earn an extra income. In the current paper, the internal and the external analysis of the company is conducted to identify its potential strengths and weaknesses. The biggest strength of the company is its brand image which is developed as it is the most innovative organization. In addition, it is the first organization which ventured into the transportation business. It has a strong financial backing due to support by several venture capitalists. I the recent years, it has also increased the flexibility and the security of the services to attain a competitive advantage. However, the business idea of the company is easily imitable as it requires the development of a mobile application. As the initial cost of investment is low, the competition will increase in the industry in the near future. It can provide a dditional services such as food delivery or ride on a shared basis to increase its profitability. It can also create a dynamic pricing model to increase the profitability to the organization. According to this model, the standard rates can be changed according to the bus hours. It can also follow direct entry mode to enter several unexploited market in Asia and Europe. In order to increase the success rate in these countries, the company can change its operations according to the local culture and the community. The major threat to the company is counterfeit organizations which are copying the business model of the company. The organization can only fight this issue by increasing its competitive advantage. References ABC News. 2016. These are the states and territories where Uber is (and isn't) legal. [Online]. Available at: https://www.abc.net.au/news/2016-08-11/where-is-uber-legal-in-australia/7719822 [Accessed on: 2 March 2017]. Crunchbase. 2017. Competitors. [Online]. Available at: https://www.crunchbase.com/organization/uber/competitors [Accessed on: 2 March 2017]. Glowik, M. 2009. Market Entry Strategies: Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China. Walter de Gruyter. Kenny, G. 2009. Diversification Strategy: How to Grow a Business by Diversifying Successfully. Kogan Page Publishers. Kunkle, F. 2016. Is Uber reducing drunk driving? New study says no. The Washington Post. [Online]. Available at: https://www.washingtonpost.com/news/tripping/wp/2016/07/27/is-uber-reducing-drunk-driving-new-study-says-no/ [Accessed on: 2 March 2017]. McIvor, R. 2005. The Outsourcing Process: Strategies for Evaluation and Management. Cambridge University Press. Mulley, C. and Ison, J.D. 2016. Paratransit: Shaping the Flexible Transport Future. Emerald Group Publishing. Oakley, D. (2016). The Uber Business Model Canvas. The Business Model Guru. [Online]. Available at: https://businessmodel.guru/the-uber-business-model-canvas/ [Accessed on: 2 March 2017]. Pahl, N. and Richter, A. 2009. Swot Analysis - Idea, Methodology and a Practical Approach. GRIN Verlag. Price, C. 2015. Digital technology drives Uber to global success. The Telegraph. [Online]. Available at: https://www.telegraph.co.uk/sponsored/technology/4g-mobile/engaging-customers/11366554/digital-technology-uber.html [Accessed on: 2 March 2017]. Scheele, D. 2014. The trade-off between cost leadership and differentiation. GRIN Verlag. Shontell, A. 2016. Here's are the biggest threats to Uber according to Morgan Stanley, the bank that's helping the $62 billion startup raise its next round. Business Insider. [Online]. Available at: https://www.businessinsider.com/Heres-are-the-biggest-threats-to-Uber-according-to-Morgan-Stanley-the-bank-thats-helping-the-62-billion-startup-raise-its-next-round/articleshow/50583413.cms [Accessed on: 2 March 2017]. Uber. 2017. Our trip history. [Online]. Available at: https://www.uber.com/en-IN/our-story/ [Accessed on: 2 March 2017]. Wingard, J. 2015. What Uber is getting right that other startups arent. Fortune. [Online]. Available at: https://fortune.com/2015/09/19/uber-google-skills-gap/ [Accessed on: 2 March 2017].
Thursday, April 23, 2020
Invention analysis and claiming A patent lawyers guide
Introduction Pasteurization is a fundamental technology. Evidently, it has been applied within different fields in the present society. Pasteurization enables the development and preservation of vital products and consumables. Analytically, the historical development of pasteurization dates back to 1856 (Slusky, 2007).Advertising We will write a custom book review sample on Invention analysis and claiming: A patent lawyerââ¬â¢s guide specifically for you for only $16.05 $11/page Learn More Louis Pastuer emerges as the core founder of this important technological process. Various thematic concepts are evident from the discovery of pasteurization. Principally, the concept of empirical experience and evidence is evident. Several books discuss diverse issues and experiences derived from the process of pasteurization and its invention. Therefore, a critical examination of these writings depicts different thematic concerns. Particularly, the concerns relate to technological and scientific realms. In page 5 of the book, the significance of persistent empirical research in technological advancement is demonstrated. Why the Book Defends a Specific Thesis Significant technological invention is attainable through a persistent process of experiential and empirical research. The important thesis statement is supported in page 18 of this book. It highlights the significance of continuous research and experiment. This crucial thematic concern is promoted through the description of the underlying story of Louis Pastuer. According to Pastuerââ¬â¢s story, the consistent experiential experience overrides personal talent. Once an individual develops great interest in scientific experiments, the results supersede personal talent (Slusky, 2007). Categorically, the book supports this concept by indicating that Louis was more talented in arts and painting. However, his interests in science and technological experience led to the development of a fun damental process. The story also indicates that technological and scientific inventions are endless. This is demonstrated within all realms of scientific practice. A single technological discovery is applicable within very diverse fields of scientific and industrial practice. As indicated in the book, continuous critic and re-modelling of these processes is vital. Indicatively, this is because technological applications are manipulated by different factors. Some of these include impacts of globalization, environmental influences and other diverse intrinsic considerations. Ideally, the example drawn from Louis Pastuer indicates that fermentation process remains applicable across many fields (Slusky, 2007).Advertising Looking for book review on other technology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Despite this variability in the fields of technological usage, there is a solitary critical underlying concept. Notably, it is the capaci ty of the process of pasteurization to kill germs. This is achieved at certain temperatures. The book indicates that the process was initially applied in the preservation of milk. Nonetheless, continuous criticism has led to the emergence of other potential zones of utility. Some of these include preservation of beverages, food and non-food substances. In providing these examples, the book specifies that all scientific or technological discoveries are open to intensive criticism. The criticisms emerge from both supporters and denouncers of the particular technology. Thus, in most cases, the criticisms lead to important developments, applications and technological improvements. This is independent of the specific field of technological discovery (Slusky, 2007). The book potentiates the fact that science is interrelated. Therefore, one discovery leads to the development or invention of an equally crucial technological application. This thematic concern is evidenced by the several coun ts of interrelated and procedural discoveries made by Louis Pastuer. Conclusively, the book is a potential indicator of basic technological and scientific themes. Pasteurization is used in the exemplification of these different technological themes and applications. Reference Slusky, R. D. (2007). Invention analysis and claiming: A patent lawyerââ¬â¢s guide. Chicago: American Bar Association, General Practice, Solo Small Firm Section. This book review on Invention analysis and claiming: A patent lawyerââ¬â¢s guide was written and submitted by user Sage Durham to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
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